Check the closest dictionary for the definition of “valued” and you’ll find something like this: “considered to be important or beneficial.” Or maybe “highly regarded or esteemed.”

As a noun, value refers to “the regard that someone or something is held to; the importance or worth of someone or something.” And as a verb, to value someone is to consider them “to be important or beneficial.”

And when it comes to the success of your business, no one or nothing is more valuable than your employees. You know that … but do they?

Numerous research studies reinforce the importance of making sure your employees feel valued. If you’re effective in this regard, your efforts will pay off many times over by a healthier work environment and better work/life balance. There will also be higher motivation levels, enhanced innovation, stronger loyalty, long-term relationships, increased job satisfaction, and higher productivity and profitability.

How to Make it Happen

Don’t just assume that because no one is complaining, things are status quo, and your employees feel truly valued. Take a proactive stance to ensure this by following a few basic guidelines, including:

  • Seeking input. Ask employees for their ideas and input, as much as possible, into projects, plans, and developments. People will feel a sense of ownership as you ask for and consider their contributions.
  • Communicating regularly and clearly. It’s a two-way street. Provide various media and venues, on and offline, to consistently convey information and news to your employees. In doing so, be as transparent as possible. On the flip side, actively listen when team members communicate with you. Give them ample opportunities to do so, from town hall meetings and online portals to keeping your office door open – literally and figuratively – so you’re accessible when they need you.
  • Rewarding and recognizing. Show appreciation for both large and small results. Keep rewards appropriate and on par with achievements. And tailor them to each employee’s preferences. They don’t necessarily have to be expensive, but they do have to be meaningful.
  • Supporting growth and development. Become an advocate for every employee advancing and reaching the professional goals they envision for themselves. This support is a key reason why people remain loyal to an organization.
  • Caring about people’s well-being. Given the world as it is today, this is even more important than ever. By showing an employee that you sincerely care about their physical, social, and emotional well-being, you’re showing that you care about them as a person, not just a cog in your productivity wheel. Choose kindness, patience, and understanding – and you’ll be pleased with the return on your investment.


  • Pride. It’s so important to us that it’s part of our name. At PrideStaff Fresno, we’re proud to help your company prosper by building and nurturing your industry-leading team. If you need more tips on making your employees feel valued – or guidance in other aspects of successful workforce development – read our related posts or reach out to us today. We look forward to working with you!

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